Summary
Overview
Work History
Education
Skills
Timeline
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Vishwanee HURREE

Senior Media Strategist And Planner
Coromandel

Summary

Performance-driving leader adept at aligning cross-departmental objectives to facilitate high-quality, on-time productions and long-term customer loyalty. Creative and innovative problem-solver exercises key strengths in workflow optimization, process re-engineering and strategic scheduling techniques. Organized and successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.

Overview

28
28
years of professional experience

Work History

Senior Media Strategist/Planner

Touch Point LTD
12.2016 - Current
  • Create and execute targeted campaigns to raise awareness of Clients' brands.
  • Manage multiple client accounts simultaneously, ensuring timely delivery of high-quality work on all projects.
  • Cultivate strong relationships with media representatives to secure widespread coverage and feature stories.
  • Analyze campaign performance data to optimize media strategies and improve overall results.
  • Assist in new business development efforts through researching potential clients'' industries.
  • Support public relations managers with writing, researching and preparation of materials
  • Coordinate with accounting teams to ensure timely invoicing and payments for all media placements.
  • Streamline operational processes and workflow to increase efficiency of team performance and resource allocation.
  • Conduct media relations and responded to media requests for information.
  • Manage media relations for organizations to produce successful results.
  • Increase brand awareness through innovative media supports.
  • Serve as a subject matter expert on digital platforms like Google AdWords, Facebook Ads Manager, and LinkedIn Campaign Manager for team members who required assistance or guidance on specific tasks or best practices related to these platforms.
  • Increase brand awareness by developing and implementing strategic media plans tailored to client objectives.
  • Negotiate favorable advertising rates for clients, securing valuable media placements within budget constraints.

Web Marketing Manager

UpToTen
02.2000 - 10.2016
  • Created and managed social media campaigns to increase brand engagement.
  • Improved website visibility through development and implementation of SEO strategies.
  • Developed persuasive copywriting for various marketing materials, supporting brand recognition and driving consumer interest in products or services offered.
  • Optimized email campaigns to increase open and click-through rates.
  • Cultivated interpersonal skills by building positive relationships with others.
  • Proved successful working within tight deadlines and a fast-paced environment.
  • Proven ability to learn quickly and adapt to new situations.
  • Continually maintained and improved company's reputation and positive image in markets served.
  • Collaborated with cross-functional teams to develop cohesive digital marketing plans, ensuring consistency in messaging and strategy execution.
  • Generated sponsorships with related and partnering entities to enhance marketing objectives.

Customer Service Officer

BA Direct
05.1996 - 12.1999
  • Demonstrated adaptability in handling diverse clientele, effectively addressing their unique needs and expectations.
  • Reduced response time by managing high call volumes while maintaining a professional demeanor under pressure.
  • Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives.
  • Spearheaded cross-functional initiatives to improve overall customer experience across multiple touchpoints within the organization.
  • Promptly responded to inquiries and requests from prospective customers.
  • Maintained up-to-date knowledge of product and service changes.
  • Promoted company brand and unique offerings through personalized customer service.
  • Participated in team meetings and training sessions to stay informed about product updates and changes.
  • Clarified customer issues and determined root cause of problems to resolve product or service complaints.
  • Set up service appointments to handle advanced technical concerns at customer locations.

Education

Dipl -

Bournemouth University
UK
04.2001 -

Dipl Human Resources - Human Resources Management

Bournemouth University
UK
04.2001 -

Skills

Media Plans

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Timeline

Senior Media Strategist/Planner

Touch Point LTD
12.2016 - Current

Dipl -

Bournemouth University
04.2001 -

Dipl Human Resources - Human Resources Management

Bournemouth University
04.2001 -

Web Marketing Manager

UpToTen
02.2000 - 10.2016

Customer Service Officer

BA Direct
05.1996 - 12.1999

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Vishwanee HURREESenior Media Strategist And Planner