Sounaina Lochun
Plaines Wilhems
Summary
Experienced Team Leader in Digital Products and Channels with over 5 years of expertise in managing end-to-end project lifecycles, implementing data-driven strategies, and leading cross-functional teams to deliver innovative digital solutions. Adept at translating business needs into actionable insights, optimizing digital product performance, and driving customer engagement. Skilled in Agile project management, stakeholder engagement, and change management, with a proven track record of leading digital transformation initiatives and fostering a culture of continuous improvement.
Overview
8
8
years of professional experience
2011
2011
years of post-secondary education
1
1
Certification
Work History
Team Leader, Digital Channels & Products
Cim Financial Services Ltd
01.2024 - Current
- Oversee the development of new digital products and services. Guide the different team through the entire product lifecycle, from ideation to launch and iteration.
- Experience in End-to-End Project Management
(from ideation to launch and post-launch)
Example of Projects leaded end to end :
(i) Implementation of CFSL biller on Blink app
(ii) Implementation of CFSL biller on MyT Money
(iii) Mofinans (CIM's mobile app) functional initiatives - Advocate for a user-centric approach in the development of digital products and services, ensuring user experience (UX) principles are adhered to.
- Monitor and analyze the performance of digital channels, including customer engagement, conversion rates, and revenue generation. Make recommendations for improvements based on data and insights.
- Work closely with senior leadership to align digital product and channel strategies with broader organizational goals.
- Maintain relationships with third-party partners, agencies, or other external stakeholders involved in digital product and channel initiatives.
- Lead the use of analytics tools to track the performance of digital products and channels. Ensure decisions are informed by data.
- Gather and analyze customer feedback and behavior data to drive product improvements and enhance user experience.
- Implement and manage agile workflows to quickly adapt to changing market conditions and customer needs.
- Constantly focus on improving the customer journey across digital touchpoints, ensuring ease of use and satisfaction.
- Collect and act on customer feedback to make continuous improvements to the product and channel offerings.
- Regularly report on project progress, challenges, and performance metrics to key stakeholders (senior management) within the organization.
- Direct cross-functional teams to deliver high-impact digital solutions for customer channels, coordinating efforts between engineering, marketing, and business teams to ensure seamless execution for Mofinans
- Proficient in using tools like JIRA, Trello, and slack for project management, alongside Google Analytics and Power BI for performance tracking and reporting.
- Lead and facilitate training sessions for over 5 different customer-facing teams in CFSL for Mofinans, ensuring alignment with new digital product features, processes, and tools.
- Mentor over 10 team members in best practices for customer interaction and service delivery, improving overall team performance and customer satisfaction.
- Develop and deliver engaging training sessions and interactive materials for customer-facing teams, equipping them with the knowledge and tools needed to effectively promote and support new digital channels and products.
- Ensure training content is aligned with business objectives, resulting in improved product understanding and customer engagement across teams.
Associate
Cim Financial Services Ltd
09.2021 - 12.2023
- Support the DCoE team in developing & implementing digital products in line with market trends, customer's needs and Cim Strategy
- Assist in preparing business cases and ROI analysis of Digital Initiatives /products
- Assist in the development of go-to-market & sales plans for different products in conjunction with the Key Stakeholders and ensure successful implementation
- Conduct market research in its various forms (qualitative & quantitative) and analysis of insights for development of new digital strategies
- Identify customer pain points and review processes towards enhancing the user experience
- Assist in identifying innovative initiatives in relation with Cim strategic objectives, interacting with sales and functional business units across the organization
- Analysis of internal and market data to understand its impact on the business and identify opportunity areas
Digital Product Specialist
Cim Financial Services Ltd
05.2019 - 09.2021
- Support the Digital & Innovation team in developing and implementing digital products in line with market trends, customer's needs and Cim Strategy
- Work closely with key business partners to collect requirements, understand and help identify business value, understand required capabilities and translate these to technical product requirements
- Assist in prioritization and management of all aspects of the digital initiatives roadmap through collaboration/input from other team members with analytical mindset
- Assist in the development of go-to-market & sales plans for different products in conjunction with key stakeholders and ensure successful implementation
- Prepare & present professional presentation decks (reports etc) to management and stakeholders
- Assist in business cases and ROI analysis of Digital Initiatives/products
Analyst
Cim Finance Ltd
11.2016 - 05.2019
- Gathering and analyzing data
- Interpreting gathered data
- Submitting reports to the relevant department heads and management
- Finding patterns and trends in the analyzed data
- Helping the management and other teams draw business goals and needs
- Improve, execute, and effectively communicate significant analyses that identify meaningful trends and opportunities across the business
- Provide strong and timely financial and business analytic decision support to business partners and various organizational stakeholders
- Develop actionable roadmaps for improving workflows and processes
- Evaluate key performance indicators, provide ongoing reports, and recommend business plan updates
Education
Bachelor of Science - Banking And International Finance
University of Technology, Mauritius
Master of Business Administration - Project Management
University Technology Mauritius
08.2025 -
ACCA Level 1 -
London College of Accountancy
Skills
- Stakeholder Management & Collaboration
- Analytical & problem solving skills
- Strong Communication (and reporting) Skills
- Leadership & Team Management
- Strategic thinker/Customer Centric Mindset
Certification
Product Manager Foundations
Voice of the Customer
Timeline
Master of Business Administration - Project Management
University Technology Mauritius
08.2025 -
Team Leader, Digital Channels & Products
Cim Financial Services Ltd
01.2024 - Current
Associate
Cim Financial Services Ltd
09.2021 - 12.2023
Digital Product Specialist
Cim Financial Services Ltd
05.2019 - 09.2021
Analyst
Cim Finance Ltd
11.2016 - 05.2019
Product Manager Foundations
Voice of the Customer
Bachelor of Science - Banking And International Finance
University of Technology, Mauritius
ACCA Level 1 -
London College of Accountancy
Similar Profiles
Xavier Dominique SoucientXavier Dominique Soucient
Leasing Manager at CIM FINANCIAL SERVICES LTDLeasing Manager at CIM FINANCIAL SERVICES LTD
MICHAELLA ARMOOGUMMICHAELLA ARMOOGUM
Credit Analyst at Cim Financial ServicesCredit Analyst at Cim Financial Services
Ritasha MotyeRitasha Motye
Associate Level 1 at Cim Financial services LtdAssociate Level 1 at Cim Financial services Ltd