Nicolas Hannelas
Lot No2, Morcellement VRS, Henrietta
Summary
Driven with experience planning and coordinating all aspects of productions. Multifaceted leader with talent orchestrating coordination of all records, plans and personnel to accomplish fast-paced work. Business-minded professional tackling any job task with passion and precision.
Determined Front Office Supervisor delivering service and responding to questions and inquiries quickly. Demonstrates positive attitude and readiness to adapt to different situations. Creative and innovative with proven history with public relations and advertising firms. Directs and drives visual and artistic elements in productions and media campaigns and supervises graphic designers. Collaborates with project directors, understands creative vision and models and leads visual design of projects.
Overview
25
25
years of professional experience
Work History
Director
Outside The Box Ltd
Beau-Bassin
03.2016 - Current
- Developed and implemented advertising strategies to increase brand awareness.
- Analyzed market trends and research consumer preferences.
- Created vinyl lettering and graphics for interior and exterior signage.
- Researched, designed, and produced custom signs for businesses.
- Installed interior and exterior signage on various substrates such as metal, wood, glass, acrylics.
- Operated computer-controlled engraving systems for producing logos or text on plastic or metal surfaces.
- Inspected products for quality control purposes prior to installation.
- Analyzed existing engineering data to determine compatibility with new design requirements.
- Collaborated with designers and architects in selecting appropriate color palettes for specific applications.
- Built prototypes of die designs using 3D printing technology and evaluated their performance in real-world scenarios.
- Researched trends in interior design elements such as color palettes, fabrics, furnishings and materials.
- Stayed up-to-date on current design trends in order to provide fresh ideas.
- Supervised a team of designers while providing feedback and guidance on design projects.
- Developed event themes and concepts to ensure successful execution of events.
- Organized vendor contracts, negotiated fees, and ensured compliance with all regulations.
- Coordinated with internal teams to ensure timely delivery of products and services for events.
- Collaborated with clients to identify their goals and expectations from the event.
- Managed logistics related to transportation, catering, entertainment, decorations for events.
- Developed creative concepts and visual designs for a variety of projects.
- Directed photo shoots, managed video production crews, and oversaw post-production editing.
- Reviewed proofs and provided feedback to enhance quality control.
- Supervised junior designers and provided guidance on their work product.
- Participated in brainstorming sessions with clients to identify project goals and objectives.
- Researched target audiences to develop effective marketing strategies for campaigns.
- Collaborated with creative design team to complete projects on tight deadlines.
Director of Business Development
Click Communications Ltd
Lees Street, Curepipe
01.2010 - 04.2016
- Developed and implemented a comprehensive business development strategy for the organization.
- Created and managed a team of sales professionals to generate leads and close deals.
- Analyzed market trends and identified new business opportunities in existing and potential markets.
- Developed and implemented email marketing campaigns to increase customer engagement.
- Created and optimized email content for increased click-through rates.
- Monitored key performance metrics such as open rate, click-through rate, bounce rate, unsubscribe rate.
- Designed email templates using HTML and CSS coding techniques.
- Analyzed customer data to create segmentation strategies for targeted emails.
- Performed A and B testing of subject lines, copywriting, visuals and call-to-action buttons.
- Collaborated with other departments to ensure timely delivery of emails.
- Managed email automation tools such as MailChimp and Constant Contact.
- Ensured compliance with CAN-SPAM regulations in all email campaigns.
- Maintained database of contacts including opt-ins and opt-outs from emails list.
- Provided support on social media platforms to promote brand awareness through email campaigns.
- Researched new technologies and industry trends related to email marketing best practices.
- Conducted surveys and focus groups to gather feedback on the effectiveness of email campaigns.
- Worked closely with design teams to develop creative concepts for emails that meet branding objectives.
- Optimized existing processes by automating manual tasks within the workflow.
- Coordinated with vendors on setting up tracking systems for measuring success of campaigns.
- Generated reports on campaign performance for management review.
- Audited existing databases for accuracy and completeness of contact information.
- Tracked communications strategies, advertising campaigns and marketing approaches to measure successes and failures.
- Collected and reported on customer demographics, preferences and buying habits to help marketing teams target strategies.
- Assisted teams with aligning marketing strategies and objectives based on data-driven insights.
- Developed and used specific methodologies for collecting and analyzing marketing data.
- Created proposals for service and product strategies based on marketing data.
Advertising Manager
Square Meters Ltd
Lees Street, Curepipe
02.2008 - 08.2011
- Developed and implemented advertising strategies to increase brand awareness.
- Created campaigns for print, digital, radio, and television advertisements.
- Managed the budget for each campaign and monitored its performance.
- Analyzed market trends and research consumer preferences.
- Negotiated media deals with vendors and suppliers.
- Organized promotional events to drive sales growth.
- Generated creative ideas for marketing initiatives.
- Collaborated with other departments to ensure successful implementation of campaigns.
- Prepared regular reports on marketing metrics and ROI results.
- Implemented analytics tools to track the effectiveness of campaigns in real time.
- Provided direction on design elements such as layout, color schemes.
- Liaised with external agencies to create high-impact ads across multiple platforms.
- Researched competitors' activities in order to gain insights into their strategies.
- Assisted in developing content for social media posts related to campaigns.
- Collaborated with marketing staff to develop strategic advertising plans focused on specific customer or market areas.
- Developed and implemented advertising strategies to drive substantial growth.
- Created promotions campaigns that drove strategic initiatives and raised awareness of new products.
- Trained and mentored newly hired employees to provide better grasp of job responsibilities and expectations.
- Collaborated with internal stakeholders to determine budgets for advertising campaigns.
- Evaluated methods and procedures for collecting data to measure effectiveness of surveys, opinion polls and questionnaires.
- Specialized in e-mail blasts, social media marketing and radio or television advertisements.
Printing Department Manager
Government Printing Office
La Tour Koenig, Pointe Aux Sables
04.2000 - 02.2008
- Managed daily operations of the printing department, including staff scheduling and equipment maintenance.
- Supervised a team of up to 10 printers, ensuring quality standards were met.
- Coordinated with other departments to ensure timely delivery of printed products.
- Developed procedures for inventory management, cost control, and production tracking.
- Reviewed job orders to determine specifications, materials needed, and estimated costs.
- Assessed government departments needs and provided technical advice on printing services available.
- Maintained records of print jobs completed and tracked progress throughout production process.
- Implemented strategies for reducing costs associated with ink usage, labor hours, energy consumption.
Graphic Designer
Book Printing Services Ltd
Camp Benoit Petite Riviere
06.1999 - 03.2000
- Created eye-catching designs for print collateral such as brochures, flyers, and posters to enhance brand visibility.
Trainee Graphic Designer
Standard Continuous Enterprise Ltd
La Tour Koenig
12.1998 - 06.1999
- Worked collaboratively with other designers to ensure production of visually appealing and time-sensitive content.
Education
Bachelor of Arts - Graphic Design
University of Technology, Mauritius
La Tour Koenig01-2013
NTC3 in Printing - Graphic And Printing Equipment Operation
Industrial And Vocational Training Board
Rose-Hill04-1999
Level 1 - Desktop Publishing
Pitman Qualifications
04-1998
School Certificate - Design And Technology
College De La Confiance
Beau-Bassin11-1996
Skills
- Operations Management
- Business Administration
- Business Planning
- Staff Development
- Contract Negotiation
- Project Management
- Staff Management
- Print design and illustration
- Graphic arts design
- Client Presentation
- Concept Development
- Creative Direction
- Print Production
- Superb attention to detail
- Artistic vision
- Advertising Campaigns
- Design strategy
- Deadline-oriented
- Excellent team player
- Self Motivation
- Time management abilities
- Decision-Making
- Goal Setting
- Problem-solving abilities
- Professionalism
- Material Knowledge
- Digital printing expertise
- Sign Finishing
- Graphic Design Software
- Branding concepts
- Wide format printing
- Materials Management
- Manufacturing
- Design thinking
- Deadline Management
Timeline
Director
Outside The Box Ltd
03.2016 - Current
Director of Business Development
Click Communications Ltd
01.2010 - 04.2016
Advertising Manager
Square Meters Ltd
02.2008 - 08.2011
Printing Department Manager
Government Printing Office
04.2000 - 02.2008
Graphic Designer
Book Printing Services Ltd
06.1999 - 03.2000
Trainee Graphic Designer
Standard Continuous Enterprise Ltd
12.1998 - 06.1999
Bachelor of Arts - Graphic Design
University of Technology, Mauritius
NTC3 in Printing - Graphic And Printing Equipment Operation
Industrial And Vocational Training Board
Level 1 - Desktop Publishing
Pitman Qualifications
School Certificate - Design And Technology
College De La Confiance
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