LOVELYN ONUGHA
Flic En Flac
Summary
Results-driven Integrated Marketing Communications Specialist with a proven track record at ITRADEUP GLOBAL, where strategic campaign execution and team-building efforts cultivated a robust client base of 860. Expertise in customer relationship management and targeted advertising led to significant sales growth and enhanced market presence, demonstrating an ability to innovate in dynamic environments.
Overview
5
5
years of professional experience
Work History
Intern
FCBCREAD
Beau Bassin
01.2025 - 02.2025
- Developed content strategies that enhance Asencia's brand engagement while aligning with corporate values.
- I wrote captions for Chinese New Year across Asencia malls.
- Developed a digital marketing strategy for Eski's Wello Got Talent Show, structuring audience engagement across pre-event, live events, semi-finals, and finals.
- Analyzed Novengi and Ascencia brands, identifying trends and best practices to enhance brand performance.
- Crafted compelling copy and storytelling elements for Ascencia’s content, and Novengi’s communication strategies.
- I contributed to Eski's Wello Got Talent campaign plan.
SALES EXECUTIVE
ITRADEUP GLOBAL
Abuja
11.2019 - 03.2024
- Generated a client base of 860 paying clients through strategic campaign creation.
- Skilled at executing trades within the forex market, focusing on key instruments like XAUUSD.
- Delivered comprehensive training sessions on foundational trading techniques.
- Generated innovative marketing concepts and developed content for lead generation.
- Achieved the closing of 860 paying clients through strategic radio interviews and diversified online advertising.
- Facilitated a gathering for an audience of up to 500.
- Reached out to up to 300 potential customers each week.
- Successfully pitched business ideas to clients via cold calling, resulting in 860 new customer acquisitions.
- Organized event designed to highlight Itradeup services, driving awareness among attendees.
Education
Bachelor of Arts - Adverting, Public-Relations, and Branding
Middlesex University Mauritius
Flic En Flac 08-2025
Secondary School Diploma - WAEC
01.2016
Skills
- Integrated Marketing Communications
- Campaign execution and performance analysis
- Targeted Advertising Strategies (Facebook Ads)
- Brand Communication Strategy
- Basic Website Development
- Copywriting
- HubSpot Platform Knowledge
- WordPress Customization
- Google Workspace Proficiency
- Customer relationship management (CRM)
Affiliations
- Trading the financial market (currency pairs & commodities)
- Public speaking
- Organizing formal and informal event
Accomplishments
- Top sales persons, three months in a roll @Itradeup global
- Several Award winning team builder @Itradeup global
Languages
English
First Language
Timeline
Intern
FCBCREAD
01.2025 - 02.2025
SALES EXECUTIVE
ITRADEUP GLOBAL
11.2019 - 03.2024
Bachelor of Arts - Adverting, Public-Relations, and Branding
Middlesex University Mauritius
Secondary School Diploma - WAEC
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