A dynamic professional with expertise in high-stakes communication and stakeholder engagement, driving social integration and community empowerment. Demonstrates entrepreneurial vision and tactical execution to foster economic growth and industry transformation. Advocates for cultural advancement and education reform through negotiation and multi-sector collaboration, while expanding niche markets with strategic consulting. Committed to leveraging skills for impactful change in diverse sectors.
✔ High-Stakes Communication & Stakeholder Engagement
✔ Social Integration & Community Empowerment
✔ Entrepreneurial Vision & Tactical Execution
✔ Economic Growth & Industry Transformation
✔ Cultural Advocacy & Education Reform
✔ Negotiation & Multi-Sector Collaboration
✔ Niche Market Expansion & Strategic Consulting
🏆 Coca-Cola Red Champion – Mauritius Recognized for excellence in traditional trade market execution, leadership in sales activation, and strategic merchandising implementation. Led high-impact campaigns that strengthened Coca-Cola's market presence and consumer engagement across Mauritius.
🍃 Led the first national communication campaign for Kiwi Green & Gold and orchestrated a nationwide awareness drive to ensure long-term product positioning in the fresh produce sector.
🥛 Launch of Surlait – Fresh Cow's Milk (Surat Co Ltd) Championed the introduction of Surlait, the first fresh cow's milk brand from Surat Co Ltd. Led brand development, marketing strategy, and distribution framework, ensuring a successful entry into the local dairy market.
🎯 Social Development & Cultural Advocacy
Actively contributed to Les Enfants d’un Rêve (Winner of National Unity Award 2004/2005), a grassroots initiative dedicated to providing education and opportunities to underprivileged children through community-driven programs.
Led voluntary efforts in social engagement, using music and artistic expression as a tool for cultural preservation and youth empowerment.
Developed mechanisms for government-backed projects, advocating for elderly welfare, music industry regulations, and heritage conservation, ensuring sustainable cultural and social impact.